I knew it was a good sign when we checked into Room 527 at the hotel after arriving in Denver Monday afternoon. After all, one of our primary goals this week was the official launch of WomenCount,.org, the non-profit 527 arm of our organization that has now joined the PAC we opened back in May. The whole team made the trip: me (executive director), Rosemary Camposano (communications director), and Jehmu Greene (political director).

On Tuesday, our outdoor lunch event exceeded all of my wildest expectations - the weather cooperated, turnout was huge, our new “swag” was a big hit, and most importantly, I feel like everyone's starting to “get it” when it comes to what we're all about. Perhaps we're doing a better job describing it - we've had a month now to rehearse - but the fact is we're hearing overwhelmingly positive feedback and enormous enthusiasm for what we're trying to do. The nut of it is this - we're creating a movement, driven by technology, that can be galvanized to give women of all generations and all backgrounds a voice in the political process.

After talking to supporters at our event, as well as reporters and old friends I've been running into around Denver, I am more convinced than ever about the need for WomenCount.org. Here's the thing - there's nothing out there like it, and women want it. An online movement, that is. Everyone nods and says the same thing: “It's about time.”

We really strike a chord when we talk about the lessons of the Democratic primary, especially the Obama campaign's online grassroots success, as well as models such as MoveOn. This line really works: "Grassroots organizing has a new look. The women's movement needs one too."

You know who really gets it? Hillary. We had a chance to chat with her briefly just before she went on stage at our party on Tuesday. She made it clear how important a role she believes the Internet will play in the future of politics and talked about the need for a “national network of activism.” Working on it.